I think sometimes we underestimate the power of apathy.
We’ve all had conversations with someone who seems apathetic about Christianity. Maybe they consider themselves a Christian and just think it’s a private belief. Or they don’t consider themselves a believer but don’t understand why it matters anyway. Either way, it’s tough to make any ground in sharing your faith with them, or convincing them that it matters. “Why does it matter anyway, my life is fine the way it is,” they might say.
J. Warner Wallace explains that in order to overcome people’s indifference towards Christianity, we have to get beyond just telling them what is true about Christianity and ask two why questions: Why is this true? and Why does it matter to me?